Real work. Real businesses. Real results.
Every project here started with a business owner who needed something better — a website that actually converts, a brand they were proud to put their name on, creative that finally looked as good as the work behind it. Here's what we built together.
web DESIGN
I believe a website should work as hard as the person who built the business it represents. These sites were designed with that in mind: clean, strategic, and built to make a strong first impression and keep delivering long after launch.
Clarity Therapy | Dr. Clark
Health Care • Mental Health
We created a visual brand identity and built a website that showcased their expertise, spoke to her niche clientele, allowed clients to schedule directly, and offered a client portal with exclusive assets.
Trans Affirm Idaho
Non-Profit • LGBTQIA+
Not only did we build a website that showcased the organizations mission, collected donations, and promoted events. We also developed a comprehensive searchable database and found a way to do it all under budget.
Flailing Idiot
Music Industry
This girl band went viral on Tik-Tok and needed a website f a s t. We built a branded website that integrated with Spotify to showcase their latest single and recent releases, featured YouTube videos, included a Bandsintown integration with their tour dates, a bio with accolades, and set up eCommerce for their merch…and we did it quick.
Clean B
Service Industry • House Cleaner
This freelance house cleaner needed a website that attracted local clientele, looked professional and trustworthy, featured her services, and prompted customers to schedule a consult.
Water Bear Bar
Hospitality • Cocktail Lounge
We created a website that looked and felt like the bar itself. Originally featuring a menu and events calendar, this website grew with the business and eventually included QR menu integration, online ordering, merchandise, accolades, and a media page.
Brow Envy
Beauty Industry
Maryellyn, Owner and Operator, was looking to expand her brow business. We built her a website that not only showcased her services, attracted local clientele, and allowed customers to book directly, but also could scale over time to include a training program.
Coastal Counseling Group
Health Care • Mental Health
This counseling group needed a website that showcased their clinicians, attracted local and remote clientele, and prompted clients to book a consult. We delivered.
Northeast Flooring Forensics
Service Industry
John Paul, owner and operator of over 40 years needed to update his digital presence. We brought his dated website into the future while showcasing his qualifications and services, and allowing clients to request a quote. We also set him up with a professional email, a Google Business Profile, and a straightforward marketing plan he can execute.
“Heather was truly the missing piece in bringing my vision to life. From refining and finalizing my branding, to creating a beautiful website that reflects me, and set up a booking system that’s simple and so user-friendly, she made everything feel clear and aligned. Since working together, I’ve had so many clients comment on how much they love my website and how easy it is to book with me. It’s made my business feel more elevated, streamlined, and professional. If you’re a small business owner needing direction and structure, she is the one. Heather is so patient and incredible at what she does and I can’t recommend her enough!”
— Maryellen, Brown Envy SD
“Heather is a fabulous and talented website designer, she created our website exactly how we imagined it. Heather responds quickly and is very pleasant to work with, she brought our vision to life and succeeded our expectations! If you’re looking for someone who is willing to put in 101% effort, I would highly recommend Heather!”
— Dina, Manager of Flailing Idiot
“Heather was absolutely outstanding to work with. After more than 50 years in the flooring industry, I know my trade — but websites and internet branding are not my expertise. She made the entire process easy, clear, and stress-free for this old floor guy.
From developing my new logo to building a new professional website, Heather handled every detail with patience and professionalism. She explained things in a way I could understand and ensured the final product truly reflects my business and my values.
I highly recommend her to anyone looking for knowledgeable, responsive, and genuinely supportive guidance.”
— John Paul, Northeast Flooring Forensics
GRAPHIC DESIGN
Good design isn't just decoration. It's how your business communicates before you say a word. These projects span brand identity, merchandise, print, and marketing materials — each one built with intention for the brand it represents.
MERCHANDISE
Beach Terrace Hotel | Merchandise Design | A full suite of branded merchandise — from playing cards and apparel to a custom children's coloring book — designed to delight guests and extend the hotel's brand far beyond the property.
BRANDING
Whole Family Therapy | Brand Identity — Logo Concepts | Exploring identity directions for a therapy practice that needed to feel warm, trustworthy, and accessible for families navigating difficult moments.
Kelly Keyte Real Estate | Brand Identity & Style Guide | A polished, professional brand system for a real estate agent building her personal brand — complete with expression guidelines for consistent use across all marketing touchpoints.
Flooring Inspectors Guild | Brand Identity & Style Guide | A credibility-forward brand identity for an industry guild, designed to communicate professionalism, authority, and trust in a trade-focused market.
MARKETING & ADVERTISING
Ballet Idaho | Print Ad Design |
A refined, editorial print ad designed to capture the elegance of the performance and drive ticket sales — built for publication deadlines and delivered without compromise.
Various Clients | Event Collateral |
Flyers and posters across industries — from local events to brand launches — designed to stop the scroll, communicate quickly, and get people through the door.
Various Clients | Social Media Design |
Branded social content designed for consistency, engagement, and scroll-stopping impact — built to be on-brand and on-purpose, not just on trend.
Working with Heather has been a joy! My company's marketing would not be as polished as it is now, without her help. When I first came to Heather, all I had was a name for my company. Her creativity and attention to my preferences allowed us to develop a brand and then a website that I am proud of. My company has grown since then, and I always circle back to Heather to make adjustments to our website when there are updates. We recently did a major overhaul to the website, and I like it even more than the original. I highly recommend Heather's services because of her artistic eye and industry knowledge. She's the best!
— Heather Wyatte, Whole Family Therapy
Like What You See?
Every project is a little different, and that's kind of the point. If you're wondering what I could build for your business specifically, let's have a conversation. A quick call is usually all it takes to figure out where to start.